Change the currency you use for Meta ads

Change the currency you use for Facebook ads

Key Takeaway: Users can efficiently adapt the currency for Meta ads every 60 days by following a straightforward process. The importance of careful initial choices, being an account admin, and understanding currency-country dependencies is highlighted. The guide empowers users to make informed decisions and manage their Meta ads effectively.

The article outlines the process of changing the currency for Facebook ads, emphasizing that this can be done every 60 days if there’s no outstanding balance. It underscores the importance of being an admin of the ad account and highlights the dependency of available payment methods on the chosen currency. Specific country-currency requirements are detailed, with caution against irreversible choices during ad account creation.

The step-by-step guide includes navigating to Payment Settings in Ads Manager, editing business information, selecting a new currency and time zone, and saving the changes. It emphasizes that this results in the creation of a new ad account, while the old one remains visible but closed. Ads running on the old account are billed in the old currency.

Changing Currency for Meta Ads: A Step-by-Step Guide

You have the flexibility to alter the currency you use for Meta ads, but there are some key points to consider. The currency change is possible once every 60 days, provided you don’t have an existing balance.

Prerequisites:
Before diving into the currency switch, ensure that you are an admin of the ad account. The available payment methods are contingent on the chosen currency. Also, for specific countries like Brazil, India, and Poland, the business country and currency on your ad account must align.

Important Points:

  • If you initially selected a country other than Brazil during ad account creation, subsequent changes to Brazil are not possible.
  • Similarly, if your chosen currency was anything other than BRL (Brazilian Real) during the ad account creation, changing it to BRL later won’t be an option.

Step-by-Step Guide:

  1. Navigate to Payment Settings in Ads Manager:
  • Access Ads Manager and locate Payment settings.
  1. Edit Business Info:
  • Under Business info, click on Edit.
  1. Select New Currency and Time Zone:
  • Choose your desired new currency and set the appropriate time zone.
  1. Save Changes:
  • Click Save to apply your selected currency and time zone.

By completing these steps, you essentially create a new ad account with the updated currency and time zone.

After Currency Change

  • Your previous ad account remains visible in the Account dropdown at the top left of Ads Manager, but it is closed.
  • Any ads previously running on the old account cease, and billing for those ads is done in the old currency.

Conclusion

Congratulations on mastering the art of adapting Facebook ad currency! Remember, these strategic changes empower your campaigns. Ready to optimize further? Take control with EverTry’s virtual card for Facebook ads.

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